Customer Experience Holistic Approach

By implementing all about...Loyalty, companies build lifelong and beneficial relationships with their customers, with impressive and absolutely measurable results with KPIs.

The benefits of the approach of all about...Loyalty

  • Improving customer-centric culture Increasing employee engagement
  • Optimizing procedures, policies and systems using the customer-centric philosophy
  • Achieving competitive advantage
  • Creating positive Customer Experience
  • Increasing customer loyalty
  • Improving company's NPS and business results

The holistic approach of Customer Experience

The all about...Loyalty, the holistic approach for Customer Experience & Customer Loyalty, comprises a set of integrated actions and practices that fall within three pillars: Assessment, Training and Coaching Services. Companies and organizations may choose one or more actions from the three pillars.

Therefore we may design customized action plans, completely tailored to the needs and expectations of our clients, and focused on intended results.


Assesment Services

  • Observation and Recording
  • Internal climate survey
  • Selection and Designation of the group of Ambassadors in the company
  • Consulting Support for the Human Resources Department

Training Services

  • Training of Management team
  • Training of Ambassadors’ team
  • Training of all Personnel
  • Certification of all Personnel

Coaching Services

  • Review and Optimization of procedures and policies
  • Using tools like Customer Journey or Experience map
  • Implementation of tools and project metrics
  • Increase of engagement through Gamification
  • Project Evaluation
Γνωρίστε την Optimal HR Group
HQ: 286 Kifisias Ave., Halandri 152 32, Athens, Greece
Tel:  +30 210 32 59 350
Fax: +30 210 32 59 380